Social Media Marketing Courses

Social Media Marketing (SMO) is the used to generate publicity to increase the awareness of a product, service brand or event. 

SMO is similar to search engine optimization, with the goal to generate web traffic and to a site and increase awareness for a website.

 In general, social media optimization refers to encourage more users to use and share links to the website across social media and networking sites.

The intention to develop SMO is to drive traffic to your Web site.

The goal of SMO is to create interesting online content.

Thus, it encourages and entices people to engage with a website.

The social media optimization is also an effective way of implementing online reputation management (ORM).