SEO stands for ‘Search Engine Optimisation’. SEO is one of the major tactics of Digital marketing. Now as everything is getting digitalised, the traditional marketing is losing its base in some cases. Hence understanding What is SEO? is important now. SEO helps in targeting exact potential customers. It is way cheaper than traditional marketing.
What is Google My Business?
Google My Business is a free tool that helps the business manage their online presence and appearance in Google Search. It is basically a listing service. Whenever anything is searched on Google, there is a box at the right-hand side of the results that contain a short description of the company. This is the GMB listing.